TJOLLAHOPP!

A SWEDISH WAY OF SAYING HELLO

PRINTLER 20% OFF!

Some images from the archive has turned into wall art! Check them out at Printler.com – and for a short period, there is a promo-code that gives you 20% off! Code: BICHO20

VISIT PRINTLER.COM

Tokyo, Japan 25-27 November!

David will do a crazy-stuffed seminar about all the ins and outs on light, it’s behaviour, your behaviour and how to make your vision come alive by changinge way you see, think and work with light. David will also do a couple of lifestyle workshops in an amazing location where he will share all his experiences on how to artificially create that natural looking light. See you all in Tokyo! Oyasuminasai!

EVENT IN TOKYO

Wednesdays at 17:00 CET

Academy Live is streamed directly from Profoto Headquarters in Stockholm each Wednesday at 17:00 CET. With light topics such as modifiers, shaping, theory, some physics and super nerdy tests David Bicho and Anders Hannola sends live at Profotos Facebook-page. This is a super opportunity to get answers to all light questions!

ACADEMY LIVE ARCHIVESProfotos Facebook-page

Some stuff from lately

VAPIANO

Lifestyle images for the resturant franchise Vapiano ventures in asia/middle east.

GLADÖ RIDING SCHOOL

Portraits of 37(!) horses and documentary images from the inspiring activities with disabled horse lovers.

PROFOTO

Product images of all the new stuff comming out. Always super exciting and under highest secresy.

NORDEA / MASTERCARD

3 commercials for Nordea/Mastercard recorded in june 2018. Director: Albert Åkerman, Humblestorm.

SOCIALDEMOKRATERNA

Political party Socialdemokraterna needed new campaign images for the Swedish election.

TV4 – ROBINSON

Trailer material filmed at location on Fiji for the Swedish Survivor (“Robinson”) show.

Learn light at home

Fundamentals of Light e-learning serie produced and recorded by David Bicho. Director: Anders Hannola, Profoto.

Small book on light released in China

Beginners guide of Creating Beautiful Portraits written and photographed during the fall 2017. Layout and editing by The Builders Arms, London. Customer: Profoto China.

Big Book Of Light

Today there is no book for photographers on the market that covers all aspects on how light works. The Book Of Light is a independent, unique manifest under production based on David Bicho’s successful method of teaching light control.

THE BOOK OF LIGHT

Nerdy stuff

When preparing workshops, seminars and other stuff new animations and other nerdy things are created. Here is some of them!

NERD TEST
BATTERY CAPACITY OF A1

Academy Live, episode 9: Test of battery capacity. Nine(!) flashes in a row with powers set from 2.0 to 10.0. Then they flashed continously until the batteries was drained. Then the numbers of flashes was counted…

WATCH THE EXPERIMENT

NERD LIGHT
LIGHTING THE PROHEAD

See how the official product image of the Prohead was lit step by step.

LIGHT THE PROHEAD

NERD FACT
WHY KICKERS ARE WHITE

Augustin-Jean Fresnel defined the mathematical model for when, how and why kickers appear – back in the 18’th century. Here is an animation that quickly visualizes the principle.

FRESNEL EFFECT EXPLAINED

NERD LIGHT
LIGHT THE TABLE

Super quick animation that shows how this image was lit. Buckle up, because this is fast, and don’t bother about the link in the end. It doesn’t work anymore.

LIGHT THE TABLE

Ken the Light Head

The simplest solution is often the best. Ken is a modified mannequin light head specially made for preparing and testing portrait light.

LEARN MORE ABOUT KEN

“-Feathered shortlight with a gentle kicker”

The language of light gives you as a photographer creative power. Or as Wittgenstein putted it: “Limits of my language mean the limits of my world”.

Portrait of Doolin.

We are collecting words for a dictionary of light, and would love to know what words you are using when doing portrait lighting (or any other kind of light shaping). Send us an email with your terminology, and be a part of this project!

LANGUAGE OF LIGHT