Don’t say “Soft light”
Soft light is a term that confuses more than it makes clear, but since no one really have defined the expression or broken down what makes us perceive light as “soft light” – we let it pass by as if we know what it is…
So I took a deep breath and once and for all broke it down into it’s fundamentals. What do we actually mean with “soft light”, and more important – what should we say? One thing is for sure – don’t say “soft light”.
We run it internationally too. Interested? Fix a good studio, interested participants and let’s rock abroad!
If you do speak Swedish, flip the web-language to Swedish by toggle that little flag up in the right corner!
Professional photography is all about preparations. Taking care of everything that the client don’t even know is needed.
We do commercials, documentaries, tv-series, company stories, stories for social media and so on.
We conduct workshops and seminars all over the world with one key mission: Spread knowledge and the importance of craftmanship.
A bit more about us:Bicho Productions AB
In November we had this seminar-day with theory, and workshop day where all the theory was put into practics. Here is some raw-pics from the Workshops on how to create natural light in life style sceneries.
Wednesdays at 17:00 CET
Academy Live is streamed directly from Profoto Headquarters in Stockholm each Wednesday at 17:00 CET. With light topics such as modifiers, shaping, theory, some physics and super nerdy tests David Bicho and Anders Hannola sends live at Profotos Facebook-page. This is a super opportunity to get answers to all light questions!ACADEMY LIVE ARCHIVESProfotos Facebook-page
Some stuff from lately
Learn light at home
Fundamentals of Light e-learning serie produced and recorded by David Bicho. Director: Anders Hannola, Profoto.
Small book on light released in China
Beginners guide of Creating Beautiful Portraits written and photographed during the fall 2017. Layout and editing by The Builders Arms, London. Customer: Profoto China.
When preparing workshops, seminars and other stuff new animations and other nerdy things are created. Here is some of them!
“-Feathered shortlight with a gentle kicker”
The language of light gives you as a photographer creative power. Or as Wittgenstein putted it: “Limits of my language mean the limits of my world”.
Portrait of Doolin.
We are collecting words for a dictionary of light, and would love to know what words you are using when doing portrait lighting (or any other kind of light shaping). Send us an email with your terminology, and be a part of this project!LANGUAGE OF LIGHT